Recently, a recreation therapist emailed to ask: What makes DannyPettry’s Rec Therapy CEUs program different from our competitor’s CEU program.
The answer is real simple:
Reading books is what makes (Danny Pettry’s Rec Therapy CEUs) more distinguished and prestigious from our new rookie online CEU competitor.
Our competitor argues, “Books are optional for [their] courses as the content needed to pass the course is delivered online via presentations” That doesn’t sound too smart to us. Ironically, they feature a book in their logo.
Yes – Danny Pettry’s Rec Therapy CEUs requires reading books.
And we’d like to validate that independent learners gain three (3) major outcomes from our (book reading) program compared to their (skip-the-book option) program.
Competitive advantage # 1: Depth and Profoundness
Wendy’s ads in 1984 questioned their competitor’s burgers by asking, “Where’s the beef?”
We’d like to ask: Where’s the book? Where’s the content? Where’s the deeper knowledge?
Example: I could write a lovely presentation on humanistic psychology, but that will never compare with the depth of the subject written by Carl Rogers in his book, On Personal Power. Even if created book summary review (on a slideshow presentation) on his book that was amazing, most people would want to “hear it from the horses’ mouth.” I can’t out-Rogers – Carl Rogers.
Something to think about: Tim Sander’s (Business leadership expert) argues:
“Reading is a source of potency. Become a walking encyclopedia of answers for anyone who has questions.”
Imagine the personal satisfaction and depth of knowledge you’ll gain from reading a book. Feel the satisfaction.
Competitive advantage # 2: Definitely Prestigious
Tom Hanks plays the role of Jimmy Dugan, in the 90’s movie, A League of Their Own. This movie is based on the true story of an all-female baseball team coached by professional ballplayer Jim Dugan during WWII. One of the most memorable lines from the movie is when Jim Dugan (played by Hanks) says this about baseball: “It’s supposed to hard. If it were easy, everyone would do it.”
Reading a book takes time and effort. It is harder, but it is worthwhile. It’s valuable.
A presentation on a book is just… too easy.
Example: I could write a book summary (and put in in a slideshow format) of Stephen King’s (2012) novel Blockade Billy, much like the summary of the book at wikipedia. However, you’d get more fulfillment out of the 112 page novel compared to the one-page summary on wikipedia.
Something to think about: American author, Mark Twain said,
“The person who won’t read has no advantage over the person who can’t read.”
Imagine the pride you’ll feel from completing a book. You’ll be more interesting in conversation. Why yes… I did read that book!
Competitive advantage # 3: Achievement and Success
Researchers have identified that Chief Executive Offers (CEOs) of Fortune 500 Companies read an average of 50 to 60 books per year. One key element of successful people is that they read a lot of books. Researches have found that wealthy people read more books.
- Oprah is wealthy. She selected her favorite books every month for her book club.
- People asked Elon Musk, where did you learn to build rockets? His answer: “I read books.”
- Bill Gates reads about 50 books per year.
- Danny Pettry: I read about two books per week. Most of these books are about business, self-improvement, personal growth, success, and spirituality. But I also read fiction from time to time too.
Disclaimer: I can’t promise that you’ll get financially wealthier from taking my courses, but you’ll definitely develop wealthier knowledge.
Something to think about: Motivational speaker, Brian Tracy said,
“Read an hour every day in your chosen field. This works out to be about one book per week, 50 books per year, and will guarantee your success.”
Imagine how you’ll use your newfound knowledge to achieve your dreams and passions.
Your Next Action Step…Sign-up Today!
Read to succeed!
Registration is super easy!